Marketing and lead generation are at the forefront of success in the real estate business. It’s what keeps the wheels turning – it’s what brings the cows home. Every once in a while, however, you may find yourself looking for that little something extra just to spice things up. This is that little something.
A Pre–foreclosure property has a delinquent loan, putting a homeowner on the brink of losing his or her home. Buyers have the opportunity to obtain Preforeclosure for far less than the home’s market value. Tracking down these properties and communicating with the owners are usually the hardest steps in the process. In the past, real estate professionals have used direct mail, door knocking, and their relationships with real estate agents to help them capitalize on these deals.
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